privacy policy

Validity date: 22/07/2025

ICH Agency ("we", "our" or "us") is committed to protecting your privacy and ensuring transparency in how we collect, use and share your personal data. This Privacy Policy applies to all users and visitors of our website and services globally, and is aligned with the following international data protection regulations:

  • General Data Protection Regulation (GDPR) — Europe

  • California Consumer Privacy Act (CCPA/CPRA) — USA

  • General Data Protection Law (LGPD) — Brazil

  • Personal Information Protection Act (PIPL) — China

  • Personal Data Protection Laws (PDPA) — Singapore, Thailand and others

1. About us

ICH Agency is a global digital marketing and creativity agency based in Medellín, Colombia. We provide services in Latin America, Europe, North America, Asia and Oceania. More information at https://ichagency.com.

2. Information We Collect

We may collect the following types of personal information:

  • Contact details: Name, email address, phone number

  • Technical Data of the Device: IP address, browser type, operating system, time zone

  • Usage Data: Pages visited, dwell time, interactions, search terms

  • Marketing Preferences: Subscriptions, consent options

  • Communication Data: Messages sent through forms or chats

We do not intentionally collect data from persons under 16 years of age without the verifiable consent of their parents or guardians.

3. Legal Basis for Treatment

We process your personal data under the following legal bases:

  • Consent (e.g. subscriptions, cookies)

  • Contractual necessity (for example, provision of services)

  • Legitimate interests (e.g. site analytics, customer support)

  • Legal obligation (for example, regulatory or tax compliance)

4. Purpose of Data Collection

We use your information to:

  • Provide our services and maintain the operation of the site

  • Communicate with you (newsletters, updates)

  • Personalize your experience on our platforms

  • Analyze user behavior to improve performance

  • Comply with legal requirements

5. Cookies and Tracking

We use cookies and similar technologies to:

  • Guarantee the functionality of our website

  • Understand and improve user behavior

  • Show relevant ads

You can manage or withdraw your cookie consent at any time from your browser settings or our cookie management tool.

6. Information Sharing

We do not sell your personal data. We can share them with:

  • Cloud hosting and storage providers

  • Marketing and data analysis platforms

  • Subcontractors or freelancers under confidentiality agreements

  • Legal or regulatory authorities when required

Data transfers outside your country of residence (for example, from the EU to the USA. in the US) they are protected by standard contractual clauses or other equivalent warranties.

7. Data Retention

We retain your data only for as long as necessary for the purposes described in this policy or as required by law. Once the purpose has been fulfilled, the data will be deleted or securely anonymized.

8. Your Rights by Region

EU (GDPR), Brazil (LGPD), United Kingdom (UK GDPR):

  • Right to be informed

  • Right of access

  • Right to rectification

  • Right to deletion (forgetfulness)

  • Right to restrict treatment

  • Right to data portability

  • Right to object

  • Rights relating to automated decisions

California (CCPA/CPRA):

  • Right to know what data is collected and shared

  • Right to delete personal data

  • Right to refuse the sale/sharing of data

  • Right not to be discriminated against for exercising these rights

China (PIPL), Singapore/Thailand (PDPA):

  • Right of access, correction and deletion

  • Right to withdraw consent

  • Right to data minimization and security

To exercise your rights, write to: ich@ichagency.com

9. Information Security

We implement administrative, technical and physical measures to protect your personal data against unauthorized access, alterations or disclosures. However, no digital transmission or storage is 100% secure.

10. Links to Third Parties

Our site may contain links to third party websites. We are not responsible for its content or privacy practices. We recommend that you review their policies before sharing personal information.

11. Minors

Our services are not directed to minors under 18 years of age. We do not knowingly collect information from minors without parental consent. If such information is detected, it will be deleted immediately.

12. Legal Disclosures

We may disclose your personal data when legally required or necessary to protect rights, security or prevent fraud.

13. Changes to this Policy

We may update this policy from time to time. Any changes will be posted on this page with a new "Effective Date".

14. Contact us

For any questions or requests related to this policy or your personal data rights, please contact us:

ICH Agency
Email: ich@ichagency.com
Website: https://ichagency.com

MODIFICATIONS

Every service we offer is backed by a data analysis study, ensuring that each strategy, product or service is aligned with the real needs of your brand.

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